Client: Xiaomi Spec Project
Creative Direction & Campaign Design: Husayn Mega
AI Model Image Generation: AI Tools
Image Selection, Art Direction & Final Output: Husayn Mega
Campaign Strategy
Objective
Position Xiaomi Buds 5 Pro as a premium, everyday audio product through calm, minimal, product-first visuals.
Position Xiaomi Buds 5 Pro as a premium, everyday audio product through calm, minimal, product-first visuals.
Approach
A unified visual system with consistent lighting, clean backgrounds, and restrained human presence to emphasize comfort, fit, and design precision.
A unified visual system with consistent lighting, clean backgrounds, and restrained human presence to emphasize comfort, fit, and design precision.
Production Note
AI-generated models were used as a controlled production tool, with all creative direction and final visuals remaining human-led.
AI-generated models were used as a controlled production tool, with all creative direction and final visuals remaining human-led.
